Facebook, orkut, Linkedin, zorpia, bigadda, second life, youtube, 43things, ….. it doesn’t end. It seems as if multiple personalities, properties, web pages, friends, etc are the norm.

Communities, communities, communities …. That’s the way the world is moving. Something for the ostriches in the marketing world to think about. And spare us the Happydent kind of stupid ads. If we want to save electricity and reduce global warming, we’ll figure out alternative sources of energy, not stuffing people with chewing gum.

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